Hi! I am Jade, a multi-disciplinary graphic designer and illustrator based in Taipei, Taiwan.
Education
Bachelor of Communication Design, RMIT University, Melbourne, AU, 2019–2021
Experience
Local Remote, Designer, 2022–2024
Bito, Intern, 2022
Danyu is an art institution, creative collective, and lifestyle brand focused on showcasing the potential of Taiwanese designers and artists. The name "Danyu" symbolizes an ancient treasure container and plants. The brand's identity features organic shapes that reflect the wild, free growth of plants, mirroring artists' creative freedom. The logo, a flower formed by the letters "D" and "Y," is integrated into a cohesive visual system. The color palette uses black and light gray to highlight the artwork, with accents of aqua blue and coffee brown for a modern yet elegant feel.
丹萸是一個藝術機構、一個創意團體、一個生活風格品牌，致力於發掘台灣設計師與藝術家的潛力作品，消費者透過丹萸邀請的藝術家與策展空間，來了解其獨特的世界觀。丹萸，義為古代存放寶物的容器，也為植物的代稱。品牌識別以具有機造型的文字與圖像穿插於版面，表現植物生生不息，生於曠野並野蠻生長的生命特性，象徵藝術家勇於突破框架，任創意自由發展。圖標以丹萸 (DANYU) 的英文大寫字母D和Y所組成的獨特花朵為代表，亦作為輔助圖形應用於各項延伸物，形成一套連貫的識別系統。色彩配置上則以黑與淺灰色的無彩色為主，藉此凸顯藝術家的作品，並以跳脫的水藍與咖啡色點綴其中，展現出品牌前衛而優雅的氛圍。
Creative Director: Brian Liu
Designer: Jade Liou
Logotype Refinement: Weizhong Zhang, Joe Chang
Year:2023